GearJunkie Fitness Section Editor

GearJunkie.com is the leading voice of outdoor recreation, news, and product reviews. Serving more than 3 million readers monthly, the website defines the conversations among those who are passionate about camping, hiking, skiing, hunting, and more.

GearJunkie seeks a Fitness section editor to help grow our burgeoning audience in this dynamic market.

Our Fitness editor will have a deep and passionate subject knowledge of fitness activities and gear. They must also understand the science supporting fitness and training. Our fitness editor must be able to cut through what’s popular to flesh out what’s effective.

Can you argue the benefits of interval training vs LSD? Do you follow your every move on a fitness trainer? Do you subscribe to the latest exercise physiology journals to learn about the latest research in the fitness world? Do you know the difference between a fitness fad and fact? If so, we want to talk with you. If you can do all this with the written word, we really want to talk!

Duties and Responsibilities

  • Fitness Leadership
  • Create and execute a strong editorial plan to grow the fitness audience
  • Create and maintain an effective editorial calendar, utilizing your own researched ideas and pitched topics from freelance writers/Lola team members
  • Perform in-depth keyword research to target high-volume, high-opportunity keywords in daily articles and content pieces
  • Within the content ideation process, discover products and content to include within the articles
  • Manage remote content writers and content upload freelancers: assign topics, edit content before publishing, give feedback, hire and terminate as needed
  • Write your own engaging, well-researched posts
  • Act as liaison to third-party agencies and partners pertaining to GearJunkie

Who You Are

  • Knowledge of and interest in Fitness and Fitness Technology/Gear
  • Experience writing at a professional level
  • Must have a growth mindset
  • Tech-savvy and able to adapt to new online platforms
  • Detail-oriented, self-starter with ability to manage several workstreams at once
  • Firm understanding of the English language (spoken and written)
  • Basic working knowledge of HTML, SEO, Photoshop, WordPress, Google Analytics
  • Editorial experience in Fitness and/or online product reviews
  • Experience working with brands (including manufacturers and retailers in the space)
  • Experience managing and/or working with remote teams
  • Audience traffic analytical skills
  • Very strong writing and editing skills
  • Participate in problem-solving, brainstorming, and strategy discussions
  • Be a flexible, present member of the team, helping where you can, when you can
  • Communicate needs and concerns with management as soon as they arise

How to Apply

Send your cover letter and resume to [email protected] with the subject line “Application: GJ Fitness Section Editor” to be considered. If a Lola employee referred you, be sure to include that in your email.

As a minority-owned business, Lola Digital Media is dedicated to Diversity, Equity and Inclusion in all that we do. It’s not just about growing our already diverse team, but about the role we can have in being a part of the broader global conversation.

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